Jada Pierce

Head Women’s Basketball Coach
Niagara University


2015 – Present: Head Coach, Niagara University

2012 – 2015: Assistant Coach, Saint Joseph’s University

2010 – 2012: Assistant Coach, Army

2009 – 2010: Assistant Coach, Mount St. Mary’s University

2007 – 2009: Assistant Coach, University of Massachusetts

2006 – 2007: Assistant Coach, Marist College

2004 – 2006: Head Coach, Cheyney University

2001 – 2004: Assistant Coach, University of Massachusetts-Lowell

1999 – 2001: Assistant Coach, University of Delaware

1997 – 1999: Assistant Coach, St. Michael’s College

1992 – 1997: Player/Team Captain (96-97), West Chester University


2009: University of Massachusetts-Lowell, Masters, Community and Social Psychology

1997: West Chester University, Bachelors, Kinesiology


Hometown: Philadelphia, PA

Career Highlights

Has led Niagara to 56 overall and 39 MAAC wins after taking over a program that had not had a winning season during the 10 seasons prior to her arrival

In 2021-22, led Niagara to the program’s first .500 record (15-15), first winning MAAC record (11-9), most single-season wins (15), and most MAAC wins (11) in 17 seasons

In 2017-18, led Niagara to the program’s most MAAC wins (t-9) in 13 seasons

Niagara’s scoring offense finished ranked 1st in the MAAC in 2021-22

As Niagara’s Head Coach, has recruited and coached nine MAAC All-Conference Team selections, as well as one Player of the Year and one Rookie of the Year

From 2012 to 2014, helped lead Saint Joe’s to two 23-win seasons, one Atlantic 10 Tournament Championship, and consecutive NCAA Tournament berths

In 2000-01, assisted Delaware to a 26-5 record, America East Regular Season Championship, America East Tournament Championship, and NCAA Tournament berth

As Team Co-Captain, helped lead West Chester to the program’s first NCAA Tournament berth in 1996-97

News & Media

Head Coach Record